Posts Tagged ‘organic’

  1. Grow CSA farms this summer

    July 12, 2017 by Elisabeth

    Summer 2017: CSA Network UK celebrates its last two years growing the community supported agriculture (CSA) movement in the UK. CSA farms reconnect the public with local food and support ecological farmers.

    Maresa Bossano, CSA Network UK co-ordinator says: “The growth in the number of CSAs setting up over the last two years, as well the number of those contacting the CSA Network UK for advice, shows the public appetite for fresh, local food, as well as the dedication of small farmers producing sustainable food.”

    CSA Network UK is reaching out to new supporters this summer.

    Maresa Bossano continues: “With its abundance of fresh produce, summer is a great time to encourage supporters to join. The CSA Network UK is open to anyone who supports a fairer local food system. Supporters get discounts as well as the knowledge they are supporting the real food revolution.”

    Achievements 2015 – 2017:

    • At least 15 new CSAs have started up
    • Nearly 100 CSA farms listed on the CSA Network UK map
    • Annual national CSA events raise awareness of Community Supported Agriculture
    • Mentoring programme provides one-to-one advice to new and existing CSAs
    • Training and networking events held at CSAs nationwide.

    What is a CSA?

    The CSA movement began in the UK in the late-1990s to counter the negative effects of industrial agriculture by reconnecting people with fresh local food produced with ecological farming methods.

    Community Supported Agriculture (CSA) comes in many shapes and sizes including one-acre shared fields, subscription veg box schemes, pig shares, and community-owned farms.

    The CSA model connects people to an ecological farm though a membership scheme which supports the farmer both with finance and community involvement. In return, members receive weekly fresh produce, and opportunities for volunteering, training, children’s activities, and celebratory events to mark the seasons.

    For case studies, images, quotes, interviews and a PDF of 2015-2017 achievements, please contact Elisabeth (0777 399 8642) or Maresa (07975 829706).

    Notes to Editors

    Inspired by examples from France, Japan and the US, the number of community-supported farms in England grew from a handful to around 80 with support of the Making Local Food Work programme 2007 – 2012.

    Making Local Food Work was a five-year Big Lottery-funded project, co-supported by the Soil Association, Sustain and other ecological farming organisations. Post-funding, the Soil Association and others carried on to develop the network.

    CSA Network UK launched in Stroud in December 2013 as a new organisation, to promote community supported agriculture and support CSA schemes. It has been operating independently of the Soil Association since April 2015.

    CSA Network UK has three core values: people care, earth care and fair share. CSA Network UK is one of over 80 food and farming organisations supporting A People’s Food Policy, launched 26 June 2017 in response to the start of Brexit negotiations.

    Individual supporters pay annual membership of £25 receive discounts on LandBase courses, polytunnels and books including from Green Books and books and courses by Charles Dowding.

    Is there a CSA farm near you? Find your nearest community supported agriculture farm.

    @CSANetwork on Twitter and CSA Network UK on Facebook.


  2. Press release: Quality houmous rebrands as The Precious Pod

    January 31, 2017 by Elisabeth

    Sleeve design of new rebrand for organic houmous makers, The Precious Pod
    31 January 2017: An ethical and award-winning houmous company is rebranding as The Precious Pod to announce its unique quality.

    The Precious Pod rebrand includes a name change (from Natural Vitality), new packaging, and a new website

    The rebrand also includes an ingredient upgrade, as the Precious Pod – certified organic by the Soil Association – switches from organic sunflower oil to organic extra virgin olive oil which has the additional health benefits of being anti-inflammatory with high levels of antioxidants. 

    The new sleeve design by brand design agency, The Collaborators, reflects the extra virgin olive oil upgrade with gold lettering, and introduces deep, bright colours for each of the six houmous flavours: Organic Classic, Organic Smoked, Organic Turmeric, Organic Red Pepper, Organic Kalamata andOrganic Rose Harissa.

    In addition, the designers have created a bespoke, handwritten typeface for the brand name as well as a cut-out of the protein-packed chickpea – which grow one or two per pod hence precious – on the sleeve.

    After a soft launch in December 2016, co-owners Ayleen Driver and Mark Rawson are already seeing positive results.

    Ayleen Driver says:

    “Sales of Organic Rose Harissa doubled in a week. We are offering an authentically-made houmous that is as good as homemade. We cook the chickpeas from scratch and pack more in the pot, about 65%, than most other houmous makers. So our houmous is more than just a dip, it is a nourishing dish. We don’t claim to make the cheapest houmous, there are plenty of people offering bland and boring houmous. Instead, we want to heighten your tasting pleasure. The Precious Pod rebrand makes our houmous stand out from the crowd and announces its unique taste, and outstanding quality.”

    The Precious Pod retails in all good food stores including Whole Foods Market, Planet Organic, As Nature Intended and other wholefood stores and delis in London. The Precious Pod also sells online at Planet Organic

    The Precious Pod on Twitter

    The Precious Pod on Facebook

    The Precious Pod on Instagram

    For interviews, high-resolution images, orders and samples
    Tel 01761 479 555 email mark @ thepreciouspod. com

    Chick pea pod with green leaf and The Precious Pod in lettering